San Luis Rey AVA: A New Chapter for Monserate Winery
If you love wine and local history, you’ll be excited to hear that our home region earned its own AVA. On September 30, 2024 the TTB officially established the 97,733-acre San Luis Rey American Viticultural Area. In other words, San Diego’s San Luis Rey Valley (stretching from Oceanside inland through Fallbrook) is now a federally recognized wine region. This designation means winemakers can finally label their bottles with “San Luis Rey AVA,” highlighting the unique origin of our grapes. The new AVA can be seen on our 2024 white wine vintages and 2023 red wine vintages. Heritage of the Land San Luis Rey Valley takes its name from our historic
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